AAHOACON '18: Fun, Games, and the Future of Hospitality Technology

Contributed by Estella Hale, V.P. of Product, SHR When I was first invited to speak at the annual convention and trade show put on by AAHOA, I was...

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How to Achieve (and Keep) Rate Parity for Your Hotel

Contributed by Matt Braddy, Key Client Success Manager, SHR The OTAs are here to stay. Their marketing is ever-present on a global scale, their...

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You're Not a Number

The distribution landscape is complicated, and getting more so every day. You work hard for your hotel, and want to make the right choices. But there...

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[Webinar] What's in Your Distribution Toolbox?

Contributed by Estella Hale, V.P. of Product, SHR In a complex distribution landscape that offers more and more choices, being able to pick the best...

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Rate Catering for an Audience of One: Your Best Strategies Now

Contributed by Paula Perrin, Sr. Market Analyst, SHR As distribution technology continues to enable a more guest-centric approach to hotel...

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The Evolving CRS: An Integrated, Guest-Centric Future

Contributed by Estella Hale, V.P. of Product, SHR If you get the feeling there's been a lot of talk lately surrounding the future of the CRS, you're...

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The New Millennials: Attracting China's Global Mega-Traveler Now

Contributed by Paula Perrin, Sr. Market Analyst, SHR In recent years, hoteliers have been bombarded with media urging them, and rightly so, to find...

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[Webinar] Ask an SHR Expert: Roles and Responsibilities for Your Best RM

Contributed by Christie Crawford, Area Director of Revenue Management, SHR "Revenue management is both an art and a science. Your revenue manager is...

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Rooms or Rates? Picking Your Best Revenue Strategy Now

Contributed by Sarah Jones, Director of Revenue Management and Special Projects, SHR With so much information swirling around the best ways to run...

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Education, Networking, Best Practices: The Distribution Strategy Studio

Contributed by Dave Chan, V.P. of Finance & Corporate Development, APAC, SHR  William Ng (L) and yours truly, Dave Chan. As a savvy hotelier, you...

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