The Hotel Tech Podcast | A Hotelier's Digital Marketing & eCommerce Strategy

This episode was recorded in front of a live audience at The Time Hotel in NYC. Our guest, Michael Zayas, Corporate Director of Digital Marketing and...

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GDS Series: 3 Best Practices to Increase GDS Revenue Starting Today

Contributed by Paula Perrin, Sr. Market Analyst, SHR Global Distribution Systems (GDS) are used by Travel Agents (TAs) and Online Travel Agencies...

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GDS Series: Fast Fixes for Today's Top 4 GDS Challenges

Contributed by Paula Perrin, Sr. Market Analyst, SHR Global Distribution Systems (GDS) are used by Travel Agents (TAs) and Online Travel Agencies...

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Better Together: Making the Most of Channel Managers and Your CRS

To read this post in German, please click here. Contributed by Matt Braddy, Key Client Success Manager, SHR Like most hoteliers trying to figure out...

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[Webinar] Leveling the Playing Field: Utilizing Guest Data to Win the Direct Customer

Contributed by Nicole Adair, Corporate Director of Revenue Management, SHR Did you know that whenever you visit a website, make a purchase, complete...

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Building Real Loyalty to Compete with the Big Brands

Contributed by Paula Perrin, Sr. Market Analyst, SHR Loyalty has begun to break free of the traditional “program” mentality. This trend is growing,...

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The Hotel Tech Podcast | Driving Direct Demand with Facebook and Google

To read this article in German, please click here. Contributed by Estella Hale, Chief Product Evangelist, SHR We’ve all l heard so much about driving...

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The Hotel Tech Podcast | Are You Shopping the Right Way for Your Hotel Tech?

Contributed by Estella Hale, Chief Product Evangelist, SHR Dealing with your hotel’s technology continues to be a challenge for the majority of...

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Ctrip: Using Your CRS to Tap into China's Biggest OTA

Contributed by Samantha Wai, Regional Marketing Manager-APAC, SHR As incomes in China have risen in recent years, so too has the amount of...

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How Instagram is Changing the Hotel Booking Process

Instagram -- the social media platform with one billion monthly active users that is especially popular with millennials—is rolling out a new program...

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